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Challenge

Munich Laser, a specialist in state-of-the-art laser hair removal, recognized the need to elevate their digital footprint to better reflect the advanced technology they offer. Their challenge was to effectively communicate their use of the market-leading Cynosure lasers and their commitment to safe and successful treatments. They aimed to reassure clients about the sophisticated pre-treatment process and the value of their comprehensive service which includes a skin scan with every treatment.

We redesigned the website to spotlight the Vectus diode laser’s capabilities and the medical-grade assurance it brings to customers. The web design was structured to guide potential clients seamlessly from education to action, with clear calls to make appointments and accessible information on the Skintel system technology. Alongside this, we deployed a targeted SEO strategy focused on capturing searches specific to premium laser treatments, ensuring Munich Laser’s services are easily discoverable for those seeking top-tier laser hair removal solutions.

With the integrated SEO, Munich Laser now ranks higher in search results, attracting more clients who are serious about finding the best in laser hair removal technology. The website effectively communicates the quality and safety of Munich Laser’s services, reflecting their status as a top provider in the industry.

CUSTOMER

Carlex Romania

What we did

/ Custom Web design / On-site SEO /

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123Mama

Challenge

123mama.ro embarked on a mission to create an innovative and informative platform specifically tailored for mothers, with a particular focus on those new to motherhood. The goal was to develop a resource-rich online hub where trust, clarity, and comprehensive motherhood guidance were paramount. The challenge lay in crafting a corporate identity that not only resonated with this specific audience but also offered a user-friendly and engaging digital experience. The aim was to elevate brand recognition while effectively conveying the company’s commitment to supporting and educating mothers.

Under Raw Ideas’ guidance, this vision was brought to life. We focused on developing a brand identity that reflected the supportive and informative ethos of 123mama.ro. Our strategy was twofold: firstly, we created a visual and verbal identity that echoed the nurturing and knowledgeable nature of the brand; secondly, we produced an array of multimedia content designed to educate and engage mothers.

This new brand identity was consistently integrated across various digital touchpoints, establishing a recognizable and professional presence that quickly became a trusted resource for mothers nationwide. Beyond branding, our team also delved into producing informative and engaging video content. This content served not just as an educational tool but also helped in weaving a narrative that positioned 123mama.ro as a pivotal source of advice and support for mothers, especially those navigating motherhood for the first time.

The outcome was a rejuvenated 123mama.ro, now a standout in its market. The synergy between the carefully crafted corporate identity and the strategic use of video content has not only enhanced the brand’s market position but also fostered a dedicated community of mothers who rely on 123mama.ro for guidance and support.

😉

CUSTOMER

123Mama

What we did

Logo design / Branding / Concept / Video production / Video concept / Custom Web design / On-site SEO /

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Carlex

Challenge

Carlex is one of the oldest, best trusted car dealers in Romania and they needed a website facelift. No, they didn’t need just any website, they needed the 57′ Mustang of websites – sleek, sexy, easy, noticeable, configurable and sturdy. It would have to withstand loads of traffic, incredible amounts of information, configurators, and fast communication with international databases.

So we rolled up our sleeves, changed the engines, changed the breaks, oiled the pipes, straightened the chassis and gave this baby a fresh coat of paint. We hear she’s roaming the roads of the Internet quite fast. 😉