Alexandra, Author at Raw Ideas

Carlex

Challenge

Carlex is one of the oldest, best trusted car dealers in Romania and they needed a website facelift. No, they didn’t need just any website, they needed the 57′ Mustang of websites – sleek, sexy, easy, noticeable, configurable and sturdy. It would have to withstand loads of traffic, incredible amounts of information, configurators, and fast communication with international databases.

So we rolled up our sleeves, changed the engines, changed the breaks, oiled the pipes, straightened the chassis and gave this baby a fresh coat of paint. We hear she’s roaming the roads of the Internet quite fast. 😉

CUSTOMER

Carlex Romania

What we did

/ Custom Web design / On-site SEO /

VIEW THE PROJECT

Chronax

Challenge

Chronax is the full service accounting office, the salvation of the beginner entrepreneur and the anti-migraine pill for the experimented entepreneur. Based on a proactive team and on perfectly delivered service, hoping to acquire new customers as fast as possible, they tried an incorrect SEO approach that lead to a decrease in the visibility of the website, close to penalty. After debugging and almost a year of campaign and additional repairs, the website performs in an excellent manner on a series of key words with a huge volume of searches- accounting company, annual report, company establishment, accounting company bucharest, consulting company, etc

Results:

Acquisiton of international customers using SEO
>30 key words on the first page on Google
Growth from 2% to 16% average visibility in organic searches

For more brag-worthy SEO results, please check Splat, Repair My Device and Benjamin Moore.

TAKE ME TO THE WEBSITE

CUSTOMER

Chronax Contabilitate

What we did

Debugging / SEO / Video Marketing / Content Marketing /

Sterimar Nasal Spray

Challenge

Sterimar Nasal Spray is pure, delicate and all-natural, suitable for the entire family, children included. It has no preservatives or synthetic active substance and can be safely used by pregnant women or people who for whatever reason cannot use traditional medication.

Sterimar had been around for decades but its popularity decreased with time. They were competing in a relatively crowded niche, but that wasn’t the biggest challenge. The problem was that there was no conversation about respiratory afflictions. The symptoms were simply indicated, regardless of cause and causes can medically vary. For example, you can have a runny nose because of a flu or because of an allergy. These are entirely different matters. then, there was the problem of pain, indicated with younger audiences. Mothers, you know the drill – kid can’t sit still and will cry like there’s no tomorrow if you need to clean his/her nose. So the website as well as the social media channel – they were both thought out as a big conversation, addressing any questions and pains a user might have, so as to help him/her make an educated choice in terms of nasal sprays to use. See the entire case study post here:

Results:

99.000 reach on Facebook
from 600 to 7680 page likes in 4 months
>10500 post engagements

CUSTOMER

MCS Pharma Gmbh

What we did

/ Web design / Social Media Management /

VIEW THE PROJECT

Sterimar – Not enough time or traffic for A/B testing? Bring it on!

Nunc accumsan orci ac justo sollicitudin, ullamcorper porttitor nulla vestibulum. Praesent pellentesque, erat vel aliquet vehicula, urna turpis bibendum dui, vel mattis nisl quam eget enim.

Copywriting lie no.1 – People don’t read online

Nunc accumsan orci ac justo sollicitudin, ullamcorper porttitor nulla vestibulum. Praesent pellentesque, erat vel aliquet vehicula, urna turpis bibendum dui, vel mattis nisl quam eget enim. Maecenas vel libero rhoncus, rhoncus purus quis, varius lectus. In posuere ullamcorper odio, eu gravida orci vestibulum nec.